If you’re wondering if blogging should be an undertaking for you, there are many things to consider.

Here are factors to help you decide if blogging is for you:

  • Content: 
    About what would you write?  It is important to keep your writing focused around your personal brand. Do you have enough fodder?  What’s your “wheel house” and how can demonstrate expertise in it?
  • Frequency: 
    Post at a pace that's sustainable long term. If you have great ideas, start drafts so you can finish (and...
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